Music Gear News

At Gear4music.com we update our news channel daily to ensure you always get the latest and most important music news.

Myleene Klass partners with Casio for 30th anniversary celebrations

Myleene Klass & Casio
Myleene Klass & Casio

Casio has announced a partnership with classical music sensation Myleene Klass, to celebrate the companies 30 year anniversary of producing world class digital pianos.

As part of the anniversary celebrations, Casio, with the active support of the EMI Music Sound Foundation launch their new Pianos for Schools initiative, aimed at encouraging childrens involvement in music.

Classical star Myleene Klass will be fronting the campaign, which was brought together by EMI Musics Brand Partnership team.

This will see 50 pianos given to children in schools throughout the UK to enhance their music education experience, give them the chance to learn the piano and ultimately get them playing.

Myleene Klass says; The Pianos for Schools project with Casio and EMI Music Sound Foundation is something I feel passionate about and its a great chance to get the message out there that music in education is a great thing.

I am really pleased to be a part of this scheme as its so important to encourage music in schools and to give children the tools and passion for learning where we can.

Even though she is very young I encourage my daughter to play the piano and I would be so pleased if she has the opportunity and support to continue in school throughout her education.

Schemes like this can also give children who may not otherwise get the chance to engage with music in school the opportunity to and this can only enhance their all round learning experience.

Tim Gould from Casio says; After three decades of successfully delivering musical products, Casio continues to bring music into the lives of enthusiasts of all ages.

With our experience in the industry, we are in the perfect position to give children who otherwise may not have the opportunity to engage in music access to cutting-edge instruments and hopefully encourage our next generation of musicians.

Janie Orr, Chief Executive, EMI Music Sound Foundation says; Music offers powerful potential to enrich pupils learning experiences and this has been the prime focus of the Foundation since its 1997 launch, and something we feel passionately about.

Myleene is the perfect ambassador for the Pianos for Schools initiative - with one of Britain's most popular, musically talented celebrities on board, we share Casios ambition is to spark school childrens enthusiasm for music throughout the nation.

The 30th anniversary campaign will also see limited edition Casio products being released, with Myleene involved in the launch of stunning new anniversary additions to Casios Privia and Celviano ranges.

Posted on 29 Jun 2010 10:25 to category : Instruments News

Related Music News

thumbnail

Tailor made and resolutely custom, SJC deliver the goods once again with some exclusive offerings that are available only to Gear4music. Don't miss out!

17 Feb 2017 10:53
thumbnail

Filled to the brim with exciting tonal options, the Canyon Delay and Looper pedal features 11 modes, each with their own distinctive sound and character.

9 Feb 2017 11:15
thumbnail

Initially introduced at this years winter NAMM in California, Electro Harmonix's brand new pair of pedals are now available for purchase to the general public.

8 Feb 2017 16:52
thumbnail

Launching the intuitive app last year, it's now been made available to those who don't possess an iOS device, making pinpoint precision tuning universal

7 Feb 2017 15:56
thumbnail

A new generation in sound reproduction, the MKIII and Elevate 4 utilise Alesis' revered manufacturing quality/design to bring audio quality like never before.

3 Feb 2017 15:57
thumbnail

A Jazz/Funk collective from Bordeaux in France, The Lehmann Brothers band have been selected as Shure's Call For Legends winners in the recent live competition

3 Feb 2017 13:35

Recent Music News

thumbnail

After changing hands several times over the years, Kurt's revered Hagstrom will now be auctioned today with all the proceeds of the auction going to charity.

16 Feb 2017 12:31
thumbnail

The M-Audio CODE 61 and CODE 49 has been released in a stylish new black design, combining a stunning aesthetic with classic tone.

15 Feb 2017 15:33
thumbnail

Featuring an abundance of exciting new features, the M2 series promises a vast amount of creative and auditory opportunities to the discerning DJ.

15 Feb 2017 10:55
thumbnail

Suffering from a shortage of funds in recent years, the Welsh educational system has experienced a slump in students who are expressing interest in music.

14 Feb 2017 13:19
thumbnail

An excellent audio solution to the mixing processes of the modern day producer, the JBL LSR6325P Studio Monitors are currently available with a huge reduction

13 Feb 2017 11:54
thumbnail

Never before has music been so accessible. With social media, tab sites and forums at your immediate disposal, learning your favourite song couldn't be easier.

9 Feb 2017 15:22